The corporate writing landscape is a relentless beast. Deadlines loom, content demands multiply, and the quality bar remains unyielding. Many writers find themselves caught in a reactive cycle, perpetually putting out fires rather than strategically shaping their output. What I want to do is go beyond generic advice and give you actionable, practical strategies to … Read more
Technical communication, at its core, is all about clarity and precision. But you know, even the most carefully written words can sometimes just fall flat if they aren’t truly understood. This is exactly where visuals stop being just a nice extra and become an absolute must-have. These aren’t just pretty pictures, mind you. Seamlessly integrated … Read more
I’m going to share something that changed how I approach public speaking, especially when the topic is really important. There’s this idea out there that if you’re talking about something serious – big decisions, deep emotions, crucial information – you absolutely can’t make people laugh. But honestly, that’s just not true. Think of it like … Read more
I’m going to share with you how to weave irresistible Calls-to-Action (CTAs) into your proposals. Because here’s the thing: proposals aren’t just about sharing information; they’re your primary sales tools. Their whole point is to get the reader to do something specific. But so many proposals just… sit there. Not because the content isn’t good, … Read more
So, you’ve landed that grant, right? High five! That’s a huge win and a real vote of confidence in what your organization is all about. But once the confetti settles, there’s a new challenge that pops up: how do you prove you’re actually making a difference? That’s where Key Performance Indicators, or KPIs as we … Read more
Alright, let’s talk about delivering a speech. We all have this picture in our heads, right? You’re up there, totally owning the stage, and everyone in the audience is just hanging on your every word, nodding along, totally on board. You’ve got them convinced. But here’s the real deal: usually, there’s this underlying current you … Read more
I want to share some incredibly important insights about being a speechwriter, especially when you’re dealing with really sensitive information. Think about it: a speech, particularly from someone in a powerful position, carries so much weight. And behind every great speech, there’s usually a speechwriter, quietly crafting those words. In fields where information is super … Read more
The digital world feels like a massive maze sometimes, doesn’t it? Navigating all the choices we have. That’s exactly why guiding people smoothly through multi-step processes isn’t just a good idea – it’s absolutely crucial for success. Think about it: signing up for a new service, buying something online, or setting up software. If the … Read more
The gap between incredible healthcare discoveries and making them widely available often comes down to one crucial thing: money. Government programs and private donations certainly help, but I’ve found a powerful, often overlooked way to get resources for vital health projects: expert grant writing. This isn’t just about crafting persuasive sentences; it’s a strategic art, … Read more
The grant proposal is submitted, the digital envelope sealed. A pervasive myth suggests silence is golden after an application goes out, but for savvy grant seekers, the reality is quite the opposite. The time between submitting your application and hearing back is a critical, often overlooked, window of opportunity. It’s a strategic landscape where being … Read more